PinnedMark CrowReady for a Rebrand9 signs that your healthcare, wellness, or community-based organization is ready for a rebrand6 min read·Nov 8, 2020----
Mark CrowTarget your healthcare marketing campaigns to the right audiencesYou have a solid marketing plan that you’re confident will spread the message about your healthcare organization. You’ve designed a great…5 min read·Mar 11, 2024----
Mark CrowEmail marketing best practices for medical providersMedical practices and specialty groups don’t typically have dedicated marketing teams to help grow their business. So email marketing is a…5 min read·Feb 9, 2024----
Mark CrowMarketing healthcare practices with multiple locationsLarge hospital networks, community-based mental health providers, specialty medical practices — they all typically serve patients through…4 min read·Jan 9, 2024----
Mark CrowHow healthcare marketers can attract new patientsAnother study set out to understand the information that’s important to consumers when they’re looking for a healthcare provider…5 min read·Dec 5, 2023----
Mark CrowHealthcare marketers: Time to build better collaboration with HRIn healthcare organizations, large or small, marketing and human resources staff typically take a back seat to the clinicians…5 min read·Oct 31, 2023----
Mark CrowTelehealth is here to stay; what marketers need to knowTelehealth has become increasingly more important in the aftermath of Covid-19. When medical offices and mental health practices were…5 min read·Sep 25, 2023----
Mark CrowTips for marketing your healthcare brand on social mediaAbout 90% of the American public uses at least one form of social media. It’s not just a platform for staying connected with friends…4 min read·Aug 30, 2023----
Mark CrowPaid search marketing tipsWhen someone tweaks a knee playing pickup basketball, wonders if their child’s sniffles are a cold or the flu or wants to find a therapist…5 min read·Aug 17, 2023----
Mark CrowMarketing healthcare to Gen Z patientsGen Z has a lot on their collective mind. Global warming, school shootings, sexual harassment and an altogether uncertain future. Ranging…5 min read·Aug 3, 2023----